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Twitter/X Paywall? What We Can Expect

Elon Musk, owner of the social media platform X, formerly known as Twitter, recently announced the...

4 Reasons a PR Agency Should Manage Your Blog

Public relations is all about balance. Too many social media posts and your organization can look...

Facilitating a Crisis Comms Simulation: Tech Layoffs

Co-authored by Shelby Anderson and Marielle Farmer

One of the first lessons you learn as a PR...

Starting a PR Internship? 5 Tips To Make the Most of It

Co-authored by Gabi Drobot and Holly Brascia

Heading into senior year is beyond exciting – and,...

4 Ways To Align PR and Sales To Drive ROI

As we face a continued economic downturn, companies are constantly looking to build pipeline and...

Threads: What We Know From Day One

Meta yesterday launched Threads, a new social platform, and essentially a rival to Twitter, that...

5 Tips To Master Influencer Marketing

Co-authored by Julie Solomon and Chris McMillion

Did you know 89% of marketers who currently engage...

How To Run a Community Relations Program for a Clean Energy Project

Recent legislation, such as the Inflation Reduction Act of 2022, has increased incentives for clean...

3 Ways an Awards Strategy Contributes to Your Marketing Funnel

You won an award – congrats! You might be wondering to yourself, now what? The good news is the...

3 Ways To Gain PR Experience Without a PR Internship

Flashback to the spring of 2020, I was in my third year of college preparing to spend my summer in...