Next PR In the News

What’s New in Branding? 20 Trends and How To Leverage Them

Featuring: Heather Kelly

7 Signs It’s Time for a Brand Messaging Refresh

By: Heather Kelly

20 Effective Strategies for Building Thought Leadership

Featuring: Shannon Tucker

How To Elevate PR Campaigns: 20 Creative Storytelling Ideas

Featuring: Heather Kelly

PR Is Changing–Agencies Need To Keep Up

By: Geri Johnson

Behind the Scenes: How Your PR Agency Drives Business Results

By: Shannon Tucker

The PR Podcast: Changing Media & Rapid Response PR

Featuring: Liz Reilly

How To Prove PR Works

Featuring: Liz Reilly

How To Master PR Without a Communications Team on Board

Featuring: Shannon Tucker

Why Executive Brand Building Is More Valuable Than Ever

By: Heather Kelly

PR Pros Share Their Hottest Takes, Part 2

Featuring: Shannon Tucker

20 Big Marketing Mistakes That Ruin Brand Consistency

Featuring: Heather Kelly

18 Ways To Win at Social Media in Business

Featuring: Shannon Tucker

AI Companies: 4 PR Strategies You Can’t Afford To Ignore

By: Heather Kelly

11 Ways Companies Can Safeguard Customer Marketing Data

Featuring: Geri Johnson

It’s Time for a Breakup: Here’s How To Choose a Better PR Agency

By: Shannon Tucker

Top 8 CEOs of Social Media Marketing Agencies in Philadelphia

Featuring: Next PR

Top 8 Social Media Marketing Agencies in Philadelphia

Featuring: Next PR

How To Maintain Humanity in Agencies’ Creative Work in the AI Era

Featuring: Heather Kelly

Four Considerations When Setting Goals for the New Year

By: Geri Johnson

Shannon Tucker of Next PR: 5 Ways To Leverage Media Coverage To Grow Your Business

Featuring: Shannon Tucker

From Bluesky to Substack: Evolving Your Social Strategy To Avoid Brand Extinction

By: Heather Kelly

16 Smarter Ways To Show Employees Authentic Gratitude and Support

Featuring: Geri Johnson

As a Tech Expert, Here’s My PR Advice for Emerging Tech Brands

By: Geri Johnson

How To Leverage AI To Build Trust With High-Consideration Prospects

Featuring: Heather Kelly

Investing in a PR Agency? Watch Out for These 5 Red Flags

By: Heather Kelly

17 Key Strategies for Building a Strong Personal Online Brand

Featuring: Shannon Tucker

19 Steps To Craft a Compelling Brand Story That Converts Audiences

Featuring: Shannon Tucker

How To Measure the Impact of PR Efforts: 17 Essential KPIs

Featuring: Heather Kelly

Brand Innovation: 10 Strategies To Create a Winning Solution

Featuring: Geri Johnson

PR Roundup: Helping Journos, Port Strike Messaging, CEO News and Readers

Featuring: Nicole Paleologus

14 Ways To Strengthen Communication Between Hybrid and Remote Teams

Featuring: Geri Johnson

Setting Your 2025 Budget? Here’s Why PR Is a Necessity

By: Heather Kelly

Balancing Act: What Brands Need To Know About Navigating Social Activism

By: Geri Johnson

Influencer Rates: How Much Do Influencers Really Cost in 2024?

Featuring: Delaney Trail

Micro-Influencer Marketing Guide: Benefits and Steps

Featuring: Delaney Trail

15 Solutions To Help Brand Leaders Debunk Misinformation

Featuring: Shannon Tucker

Why Newsjacking Is Part of an Effective PR Program

By: Shannon Tucker

Maximizing PR Impact While on a Budget

By: Kathleen Marchetti

5 Potential Crisis Scenarios Every Company Should Anticipate

By: Heather Kelly

15 Mistakes New Agencies Make (and How To Fix Potential Consequences)

Featuring: Heather Kelly

PR Strategies To Address Potential TikTok Ban

Featuring: Shannon Tucker

18 Expert Tips for Mastering Your Next Media Interview

Featuring: Shannon Tucker

4 Functions PR Agencies Can Help With Beyond Media Relations

By: Heather Kelly

To Unplug or Not Unplug: Creating a Culture of Flexibility for Your Team’s Well-Being

By: Geri Johnson

Should I Hire a PR Agency or Do PR In-House?

By: Shannon Tucker

How To Turn Social Media Followers Into Customers

Featuring: Heather Kelly

Brand Building and Supply Chain Woes: Why Reputation Matters Before Disruptions Occur

By: Maci McCallum

Using ChatGPT? 20 Ways To Balance AI With Human Ingenuity

Featuring: Geri Johnson

20 Mistakes Brands Make When They Go Viral for Negative Reasons

Featuring: Heather Kelly

How To Keep Up With Media Trends Without Turning Your Back on Loyal Audiences

By: Geri Johnson

How To Make Sure Agency Teams Stay Productive in a ‘Summer Slowdown’

Featuring: Heather Kelly

Four Tips for Building a Positive Reputation in the Supply Chain Industry

By: Macie McCallum

PR Roundup: Chestnut and Nathan’s Divorce, PR Job Stress, 2024 State of PR

Featuring: Robert Vaccola

10 Key Brand Strategies To Build an Affiliate or Ambassador Program

Featuring: Shannon Tucker

Five Tips for Creating Winning Award Submissions for Your Product or Business

By: Shannon Tucker

Is a Fractional CMO Right for Your Company?

By: Heather Kelly

PR's Top Pros Talk: Hanna Bautz

Featuring: Hanna Bautz

14 Ways To Help Teams Reach Their Quarterly Goals

Featuring: Geri Johnson

Bumble’s Crisis Apology Is Textbook, but It May Not Be Enough

By: Shannon Tucker

PR’s Top Pros Talk… The Value of Project Management

Featuring: Hanna Bautz

Do’s and Don’ts for Balancing Creativity and Compliance When Using AI for Marketing

Featuring: Geri Johnson

Will the TikTok Ban Spell the Death of the Influencer?

Featuring: Julie Solomon

12 Ways Leadership Can Contribute to Their Employees’ Growth

Featuring: Geri Johnson

12 Ways To Nurture Your Personal and Professional Brand Successfully

Featuring: Shannon Tucker

The Importance of Amplifying PR Results for Brand Awareness and Closing Deals

By: Shannon Tucker

Value Over Vanity: How To Focus PR Efforts To Drive Business Impact

By: Heather Kelly

9 B2B Marketing Trends You Can’t Miss in 2024

Featuring: Shannon Tucker

15 Ways Agencies Can Thrive in the Digital Transformation Era

Featuring: Heather Kelly

How Marketers Are Using Qualitative Data in the Age of Big Data and AI

Featuring: Heather Kelly

20 Tips for Business Leaders Trying To Attract Their Target Audience

Featuring: Shannon Tucker

In-Person Events Are Back: Supercharge Your Tradeshow Presence With Digital Creators

By: Julie Solomon

Issuing an RFP? Read This First

By: Shannon Tucker

Why You Should Think Twice Before Hiring an Industry-Specific PR Agency

By: Heather Kelly

LGBTQ+ History Month Spotlight: The Black Trailblazers Transforming the Tech World

Featuring: Geri Johnson

18 Ways for Introverts To Communicate More Effectively on the Job

Featuring: Geri Johnson

How Employers Are Bringing Remote Employees Back to the Office

Featuring: Geri Johnson

As Many 2024 Layoffs Go Virtual, How HR Can Reduce Risk of Going Viral

Featuring: Gabby Macrina

Pitch ‘Ghosting’ Is Not On in 2024

Featuring: Shannon Tucker

Embrace Change This Year With These Four Enterprise Change Management Strategies

By: Geri Johnson

14 Important Criteria for Selecting an Enterprise-Level PR Firm

Featuring: Heather Kelly

In 2024, Focus on Executive Social Media Management vs. Corporate

By: Heather Kelly

Despite Employment Gains, Black Workers Now Face a New Challenge

Featuring: Geri Johnson

PR Agencies: Time To Explore Non-Traditional Job Candidates

By: Shannon Tucker

19 Tips To Communicate More Effectively With Your Remote Workers

Featuring: Geri Johnson

19 B2B Marketing Trends To Enhance Your 2024 Business Prospects

Featuring: Shannon Tucker

Instacart Invites Employees To Log Off and Take a Sick Day in New Campaign

Featuring: Shannon Tucker

20 Expert Predictions on the Biggest Agency Trends of 2024

Featuring: Heather Kelly

Is It OK To Let Agencies Pitch ‘As a Courtesy’? Industry Debates

Featuring: Shannon Tucker

7 Ways To Maximize the ROI of Your PR Budget in 2024

By: Heather Kelly

AI in PR: Why We Should Be Both Optimistic and Cautious

By: Heather Kelly

New Report Provides Reality Check About Freelancers In The Workforce

Featuring: Shannon Tucker

15 Ways To Keep Your Product or Service Relevant After the Launch

Featuring: Shannon Tucker

4 Ways To Show Authentic Appreciation for Your Team This Holiday Season

By: Geri Johnson

17 Ideas To Express Employee Appreciation During the Holidays

Featuring: Geri Johnson

How Companies Can Use the Power of Storytelling for B2B Marketing

By: Shannon Tucker

What Have You Learned From a Leading Businesswoman at Work?

Featuring: Shannon Tucker

What B2B Tech Companies Need To Create a Successful PR Strategy

By: Heather Kelly

Is It Time to Leave X? Social Media Strategies for a Potential Exit

By: Emma Cline

3 Ways To Improve Interpersonal Communication Between You and Your Team

By: Geri Johnson

States Are Banning Preferred Pronouns at Work, but Federal Guidelines Promote Inclusion. What Should HR Do?

Featuring: Ange Alvarez

20 Smart Ways Marketers Can Foster An Authentic Brand Community

Featuring: Heather Kelly

How Communications Pros Should 'Date' AI

By: Kathleen Marchetti

What’s Blocking Your Potential To Flourish in the Workplace?

Featuring: Geri Johnson

Defying Stereotypes: How PR Agencies Can Foster Positive Work Environments

By: Heather Kelly

7 Ways To Help Your Team Find Meaning in Their Work

By: Geri Johnson

19 Agency Pros Share Tips For Remote, In-Office And Hybrid Workplaces

Featuring: Heather Kelly

15 Ideas To Boost Your Brand and Work Culture

Featuring: Geri Johnson

3 Tips for Comms Pros Creating a Clean Energy PR Strategy

By: Delaney Trail

Does Your Brand Have a Social Media PR Crisis Response Plan?

Featuring: Shannon Tucker

Resumes With They/Them Pronouns More Likely To Be Ignored

Featuring: Ange Alvarez

5 Tips To Boost Supply Chain Coverage in a Slow News Cycle

By: Carly Lang

How To Thrive as an Introverted Leader in a Workplace Built for Extroverts

By: Geri Johnson

18 Ways To Find Balance in Your Remote Work Life – Every Day

Featuring: Shannon Tucker

5 Leadership Styles That Affect How Companies Manage a Crisis

Featuring: Shannon Tucker

Incorporating Storytelling Into a B2B Campaign

Featuring: Pam Anderson

Twitter Verification Is Getting Weird – Here's Why It's Going So Wrong

Featuring: Kathleen Marchetti

20 Key Reasons Why Agency Clients Fail To See the ROI They’re Seeking

Featuring: Heather Kelly

19 Ways To Be More Confident in Your Role at Work

Featuring: Geri Johnson

10 Ways To Make Better Decisions and Reach Your Business Goals

Featuring: Geri Johnson

Seven Meaningful Ways Leaders Can Cultivate a Sense of Belonging

Featuring: Geri Johnson & Shannon Tucker

15 Types of Content Assets To Meet Specific Client Marketing Goals

Featuring: Heather Kelly

17 Ways Leaders Can Foster Teams’ Positive Social Media Engagement

Featuring: Heather Kelly

The Unpaid Influencer: Yes, They’re out There – Here’s How To Tap Into Their Power and Authenticity

By: Emma Maurice

4 Tips To Ensure Influencer Partnerships Go According to Plan

By: Julie Solomon

20 Tips To Boost Your Brand’s Social Media Status and Bottom Line ROI

Featuring: Shannon Tucker

5 Reasons To Implement a Conscious Capitalism Program

By: Heather Kelly

20 Steps Agency Leaders Can Take To Improve Team-Client Communication

Featuring: Heather Kelly

Beyond Annual Reviews: 5 Ways To Show Appreciation for Your Team Year-Round

By: Geri Johnson

19 Agency Pros’ Tips To Help Rookies Reach Their Same Level of Success

Featuring: Heather Kelly

17 Tips To Help Leaders Navigate Wavering Consumer Behavior Patterns

Featuring: Geri Johnson

Thinking About Launching a Newsletter? Answer These 20 Questions

Featuring: Shannon Tucker

20 Tips To Elevate Your Content and Build a Loyal Subscriber Base

Featuring: Shannon Tucker

How PR Can Support Your ESG Initiatives

By: Shannon Tucker

How Social Media Marketing Has Changed This Year

Featuring: Kathleen Marchetti

PR's Top Pros Talk: Kasey Christolos

Featuring: Kasey Christolos

How To Invest in the Right Business Technology Even on a Limited Budget

Featuring: Geri Johnson

15 Sleep Strategies To Boost Your Energy and Focus at Work

Featuring: Geri Johnson

15 Mistakes That Turned Out To Be Beneficial for Leaders in Business

Featuring: Geri Johnson

PR’s Top Pros Talk: Navigating PR Challenges

Featuring: Kasey Christolos

How To Make Your Agency a More Engaging Workplace in 2023

Featuring: Heather Kelly

How To Write Internal Communications Employees Will Actually Read

Featuring: Shannon Tucker

Transgender Inclusion at Work Reaches Record Numbers

Featuring: Geri Johnson

In It for the Long Haul: 4 Tips for Long-Term Agency-Client Partnerships

By: Heather Kelly

Marketers Are Often the First To Get Cut During a Recession: Here’s How To Show Value

By: Shannon Tucker

Launching a Podcast? Here Are 13 Factors for Leaders To Consider

Featuring: Shannon Tucker

Analyst and Influencer Relations: The Role Each Should Play in PR

By: Jillian Rhinehart & Chris McMillion

12 Tips for Overcoming Imposter Syndrome in Leadership

Featuring: Geri Johnson

12 Powerful Ways Women in PR and Marketing Can Claim Their Space in Leadership

Featuring: Heather Kelly

The PR Podcast: Heather Kelly, CEO & Owner, Next PR

Featuring: Heather Kelly

12 Tips To Boost Brand Awareness and Attract Social Influencers

Featuring: Geri Johnson

Layoffs or Hiring: What Is the Current Status of the PR Industry?

Featuring: Shannon Tucker

How To Communicate During a Social Media-Related Crisis

Featuring: Shannon Tucker

Top Five Tips: Making a Big Announcement

Featuring: Alexis Lipnicki

Three Ways To Elevate Your Brand With Influencer Relations

By: Shannon Tucker

Anxiety Depression Among LGBT Adults Worsened During COVID-19 Pandemic

Featuring: Geri Johnson

Top 5 PR Trends To Watch in 2023

By: Nicole Paleologus

16 Ways Leaders Can Set Achievable Expectations for Their Team To Grow

Featuring: Shannon Tucker

Collapse of Buffalo Bills Player Provides Crisis Lessons in Real Time for Business Leaders

Featuring: Amy Dardinger

How PR Teams Can Drive Business Traction Even in an Economic Downturn

By: Heather Kelly

Should You Respond to Negative Glassdoor Reviews?

By: Shannon Tucker

How To Manage Negative Glassdoor Reviews

By: Shannon Tucker

Seven Things Your Employees Need but Won’t Ask For

By: Geri Johnson

15 Ways To Choose a New ‘Face of the Company’ When a CEO Is Under Scrutiny

Featuring: Heather Kelly

13 Factors Companies Should Consider When Creating a PTO Package

Featuring: Shannon Tucker

How PR Professionals and Reporters Can Work Together Successfully

By: Shannon Tucker

How 15 Agencies Are Thanking Clients This Holiday Season

Featuring: Heather Kelly

12 Tips To Strengthen Cross-Company Communication

Featuring: Shannon Tucker

Here’s How Business Owners Can Address Critical Customer Concerns

Featuring: Shannon Tucker

Respect for Marriage Act Would Protect Same-Sex Couples’ Company Benefits

Featuring: Geri Johnson

How To Prepare Your Organization To Stay Ahead of a Recession

By: Geri Johnson

14 Tips for Agencies Planning End-Of-Year PTO Amid Continuing Client Work

Featuring: Heather Kelly

Why Belonging Matters

Featuring: Geri Johnson

Many Companies Have Never Tested Their Response To Weather-Related Crises: Survey

Featuring: Shannon Tucker

10 Tips for an Inclusive Culture Where Diverse Teams Want To Stay

By: Ange Alvarez

16 Growth Opportunities Smart Agencies Are Seizing This Year

Featuring: Heather Kelly

The Pros and Cons of Open Leave and Set Vacation Days

Featuring: Heather Kelly

5 Strategies for Aligning Your Agency’s Work With Your Mission & Values

By: Heather Kelly

15 Daily Habits To Boost Productivity Among Leaders and Their Teams

Featuring: Shannon Tucker

Why Your Brand Should Care About Influencer Marketing

Featuring: Julie Solomon

PRNEWS Talks PR and Recession with Next PR

Featuring: Shannon Tucker

PR’s Rising Stars on What Senior Leaders Need To Know

Featuring: Pam Anderson

15 Ways To Break Down Silos Between Sales and Marketing

Featuring: Heather Kelly

Considering a Funding Round or IPO? You Need a Media Strategy

By: Liz Reilly

3 Things To Do Instead of Cutting Your PR Budget as Recession Looms

By: Heather Kelly

What You Need To Know About Marketing on TikTok

Featuring: Alli Harris

How the ‘Olivia Pope’ of PR Came Out of Hiding and Became a Leading Queer, Black Woman in Tech

Featuring: Geri Johnson

Compassionate Leadership Is Key to Company Growth

By: Geri Johnson

14 Secrets to Meeting Long-Lead Deadlines in Your Editorial Calendar

Featuring: Heather Kelly

14 Top Tips for Reaching Out and Engaging With an Influencer

Featuring: Heather Kelly

How B2B Companies Can Leverage Instagram for Marketing

Featuring: Heather Kelly

12 Agency Pros Share Their Favorite Platforms for Newsjacking

Featuring: Heather Kelly

15 of the Biggest Challenges Marketers Face in 2022

Featuring: Heather Kelly

Fear Not, AI Can Help Prove PR Results and ROI

By: Amy Dardinger

10 Questions Companies Should Ask All Prospective Agency Partners

Featuring: Heather Kelly

15 Smart Ways for SMBs To Get Started With Paid Social Media Advertising

Featuring: Heather Kelly

This Is How I Lead With Compassion as a Queer, Black Woman in Tech

By: Geri Johnson

Roe v. Wade Overturned. Could LGBTQ Rights Be Next?

Featuring: Geri Johnson

No Budget for PR? Here Are 4 Free Ways To Promote Your Company

By: Shannon Tucker

The Ins & Outs of Influencer Marketing: Smart Strategies for a Savvy Media Mix

By: Heather Kelly

15 Business Functions Where Artificial Intelligence Can Assist Agencies

Featuring: Heather Kelly

How Homeland Security Responded to Its Own Disinformation Crisis

Featuring: Gabrielle DePietro

5 Things You Need To Create a Highly Successful Career as a Public Relations Pro

Featuring: Morgan Wolfe

3 Ways To Gain Marketing and Sales Traction From Media Coverage

By: Heather Kelly

Crisis Communications Management: 5 Mistakes To Avoid

By: Shannon Tucker

7 Tips for a Flawless Company Rebrand

By: Heather Kelly

16 Steps To Take To Rectify a Steep Decline in Website Traffic

Featuring: Heather Kelly

Why Your $5M Series A Fundraise Won’t Guarantee Media Coverage

By: Pam Anderson

CNN’s Zucker Resignation Provides PR Lessons

Featuring: Shannon Tucker

The Uncertain Outcome of the Whoopi Goldberg-Holocaust Incident

Featuring: Shannon Tucker

CEOs: 5 Tips for Getting Executive Social Media Management Right

By: Heather Kelly

2022 Is Uncertain, but Your Marketing Strategy Doesn’t Have To Be

By: Heather Kelly

15 Valuable Pieces of Data Agencies Glean From Clients’ Google Analytics

Featuring: Heather Kelly

14 Great Ways To Drive Repeat Visitors to a Company Blog

Featuring: Heather Kelly

How To Engage With Influencers and Form Strong Partnerships: 12 Expert Tips

Featuring: Heather Kelly

PR Pros: Let’s Be Builders, Not Fixers

By: Pam Anderson

Why Inclusive Writing Is Essential for Business

By: Heather Kelly

15 Mistakes You’re Making in Client Reporting Meetings

Featuring: Jillian Rhinehart

9 Ways to Break Through a Website Traffic Plateau

Featuring: Ashley Glenn

5 Ways To Leverage Media Coverage To Dramatically Grow Your Business

Featuring: Heather Kelly

15 Ways To Gain Control of the Narrative During a PR Crisis

Featuring: Heather Kelly

From Intern to Owner: How To Rise Through the Ranks and Elevate Your Team Along With You

By: Heather Kelly

12 Methods To Accurately Measure the ROI of Influencer Marketing

Featuring: Heather Kelly

6 Tips for Integrating PR and Sales To Increase ROI

By: Kasey Thomas

How To Know When It’s Time for a Company Rebrand

By: Heather Kelly

Companies on the Move: Next PR

Featuring: Next PR

SSPR Announces its New Brand – Next PR – to Help Clients Tackle What's Next

Featuring: Next PR

SSPR Announces its New Brand – Next PR – to Help Clients Tackle What's Next

Featuring: Next PR

5 Things for PR Pros To Know on Tuesday Morning

Featuring: Next PR

SSPR Announces its New Brand – Next PR – to Help Clients Tackle What's Next

Featuring: Next PR

SSPR Announces its New Brand – Next PR – to Help Clients Tackle What's Next

Featuring: Next PR

SSPR Rebrands as Next PR

Featuring: Next PR

SSPR Rebrands as Next PR

Featuring: Next PR

Colorado Springs PR Agency Changes Name to Next PR

Featuring: Next PR