5 Ways an Internship Program Benefits Your Bottom Line
If you run a business, you’ve probably considered hiring an intern at some point. Maybe someone you...
4 Ways to Build Reporter Relationships (And Get Your Clients Placed)
As a PR professional, you don’t always get positive responses back from reporters you’re pitching –...
How Your Employees Can Become PR and Marketing Secret Weapons
If you run a business, you probably remember the moment the truth hit you like a wall of bricks:...
How to Do PR Wrong: The Trump White House Story
It’s truly astonishing that two of the most prominent PR people of 2017, Sean Spicer and Sarah...
3 Benefits of an Analyst Relations Program for Your B2B Tech Company
If you work for a B2B tech company, you’ve probably heard the term “industry analyst” by now. While...
3 Steps for Going Beyond the Press Release
Nearly 2,000 press releases are distributed each day, and for companies eager to share their news,...
5 Reasons Your Franchise Needs PR Support
When you have a thriving business with a solid business plan, it’s only natural you’ll want to...
Video: The Best Content Marketing Tool You’re Not Using
From YouTube to Netflix to Facebook and beyond, the world is watching video. We’ve all had a moment...
3 Powerful Social Media KPIs to Measure Success
Our team recently joined over one hundred other social media experts and agencies at the Sprout...
Why Influencer Marketing is Vital to your Social Strategy
Influencers. Everyone’s talking about influencers. Think it’s just a 2017 fad? Think again....